24 Jun 2026
Three Google ads updates landed quietly. One of them goes live on August 17 and will affect your campaigns whether…
27 May 2026
If your traffic looked strange last week, you weren’t imagining it. Google launched the May 2026 Core Update on May…
15 May 2026
Google just expanded link visibility inside AI Overviews and AI Mode. More inline citations. More “where to go next” suggestions….
30 Mar 2026
I want to talk about Google Ads CTV strategy that I keep seeing get misread in marketing conversations right now. …
23 Mar 2026
I’ve seen the search evolve dramatically in the past 15 years, from keyword matching, EEAT, quality score updates, to BERT,…
19 Mar 2026
Google recently shared clarity on branded vs non-branded traffic, and how it is now separated queries natively. So, no regex…
12 Mar 2026
As someone who has spent 15+ years working across paid media strategies, I can tell you that the biggest shift…
06 Mar 2026
Google announced on February 27, 2026 that starting April 1, 2026, all Google Demand Gen ads campaigns will require a…
26 Feb 2026
AI recommendation poisoning is an emerging security and marketing risk where hidden prompt injections manipulate AI assistants to favor specific…
16 Feb 2026
In 2026, digital commerce is beginning to split into two structurally different paths. One is driven by agent-led buying that…
11 Feb 2026
Google crawl signals are no longer driven purely by technical accessibility or sitemap coverage. In 2026, crawl behavior is increasingly…
09 Feb 2026
AI traffic signals are redefining how search works in 2026. Search isn’t disappearing, it’s expanding into a multi-surface discovery system…